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Wednesday, 29 February 2012

Happy Movie press release


I’m also posting supporting materials to accompany the recent event where I was part of a group which showed The Happy Movie. This is the press release we prepared. Links etc. in the final section.


Issued: 27 January 2012


A merry band of happiness promoters is bringing the documentary film, Happy, by Oscar nominated Director Roko Belic, to the North East. It will be screened for one day only at a ‘pop-up cinema’ at the Centre for Life, Newcastle on World Happiness Day, February 11th. On the same day the film will be enjoyed in communities across the globe, from Sao Paulo to Singapore as people celebrate what it means to be happy, who is happiest and how we can contribute to the happiness of others.
Despite the credentials of the Director, the film does not currently have a distribution deal through cinemas and can only be seen at special screenings like this one. It is being hosted by a small group of North East based supporters of happiness, wellbeing and positive psychology who hope it will inspire viewers to join them a new movement to promote happiness in the region.
With real-life people and stories, the film brings to life the findings of most happiness and wellbeing research which shows that good family, social and community relationships, rather than wealth and status, are what really make us happy. Roko Belic learned a lot about the nature of happiness and what is important in life while making the film. He said,
“I learned something simple but completely illuminating. Research showed that just about all happy people have strong relationships. They are healthier and have happier children. They are more likely to find a creative solution to a problem and to help a stranger in need. Happy people have fewer conflicts and are less likely to commit crimes, pollute the environment or go to war. In other words, just about everything I cared about, everything I wished I could change in the world, was improved with being happy.”
“The greatest lesson I learned while making this film is that my pursuit of happiness is not about me. It's about our relationships and how we help each other. It's about us.”
Paul Hemphill, one of the organizers of the Centre for Life screening said:
“Our event will be so much more than a typical cinema screening. The doors will open an hour beforehand for the chance to chat and make new friends over a drink. And then afterwards, for those who want to stay, there will be time to discuss the film with a panel of local experts. We hope that the whole event will be an incredibly rewarding and potentially life changing experience for everyone who attends.
Tickets to see the film should be bought in advance online and cost £10 or £7.50 (concessions) from Eventbrite.com. The doors open for the matinee screening at 2pm and for the evening screening at 6:30pm.

Notes to editors

1. The organisers of the event in Newcastle are five small business owners with interests in coaching, personal development, training, wellbeing and organisational improvement. They are; Mike Cockburn (Sogno), Paul Hemphill (Horizons Coaching), Jan Etoile (Etoile Enterprises), Justin Souter (Souter Consulting), and Emily Sweetman (Emily Sweetman Limited)

Contact details:

Mike Cockburn: @mikesogno
Paul Hemphill: @HorizonsLife
Jan Etoile: @etoileenterprises
Justin Souter: @justingsouter
Emily Sweetman: @emzo1968
2. The quote from Director Roko Belic is taken from an article in the Huffington Post:
3. World Happy Day 11 February 2012: “World HAPPY Day inspires action for increasing happiness in our own lives and in the world. A growing body of research shows that happy people are healthier and live longer. They are more likely to care for the environment and less likely to commit crimes or go to war. Happy people help others more often... and are more likely to find creative solutions. Increasing happiness benefits us as individuals and communities in infinite ways and is a goal worth sharing.” See http://www.worldhappyday.com/
4. The film Happy combines cutting-edge science from the new field of positive psychology with real-life stories of people from around the world whose lives illustrate these findings. We see the story of a beautiful woman named Melissa Moody, a mother of three who had a “perfect life” until the day she was run over by a truck. Disabled for nine years and disfigured for life, amazingly she is happier now than before her accident. Manoj Singh, a rickshaw puller from the slums of Kolkata, India who lives in a hut made of plastic bags with his family, is found to be as happy as the average American. Through these and other stories HAPPY leads us toward a deeper understanding of how we can all live more fulfilling, healthy and happy lives. See http://www.thehappymovie.com
5. Screenings take place at 3pm (Doors open 2pm) or 7.30pm (Doors open 6:30pm) at Centre for Life conference centre, Newcastle on Saturday 11 February 2012. Tickets cost £10 or £7.50 (concessions). Matinee tickets from http://happynortheastmatinee.eventbrite.com and evening tickets from http://happynortheastevening.eventbrite.com/
6. This Happy movie press kit includes biographies and photographs
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